The EVENTS Approach
Each year local companies and associations spend millions of dollars with local facilities, sites, and services. These gatherings are celebratory, educational, motivational, and business oriented. Some have small attendance such as executive meetings, others have large attendance such as trade shows and conventions. They are held indoors and out from retreats to simple meetings. Often these events are planned by inexperienced individuals who are hungry for information
![]() | EVENTS is a resource guide that provides company and group planners with full color pictures and information showing the local and outlying facilities, destinations, and services they will need in one organized and convenient format, MAILED FREE! Imagine a shopping mall exclusively featuring businesses and services that you will need to stage your meetings and events. For event planners there is no easier or convenient way for them to shop their options than the EVENTS Planning Resource. Unlike other resources which focus on reaching outside markets, EVENTS focuses on reaching local companies groups and organizations. Aside from the fact that most companies and groups hold the majority of their gatherings locally, you are assured more repeat business by targeting these local entities. |
Because event planners refer to the EVENTS guide when they need it your information is seen at the time your information will have the most impact. Because planners not only use our guide frequently throughout the year but continue to hang on to back issues you are assured that through EVENTS your marketing dollar will be working hard to maintain a higher and more consistent level of awareness.
Through the participation and investment made by the areas most recognized destinations, facilities, sites and services, all vested parties will benefit from this approach. In sales and marketing, doing things properly is very expensive. With EVENTS you will have established which companies and groups need your services for the upcoming year, if needed your message/ad designed, printing of your information, and the mailing of this information through the EVENTS guide for a fraction of the cost associated with doing this yourself.
